Toyota thinks ahead … sort of, August 11, 2014

Readers of this blog know how I feel about the Black Swan by Nassim Nicholas Taleb.  Those of you who are new should know that Amazon’s blurb explains the idea well in just a few words:

“A black swan is an event, positive or negative, that is deemed improbable yet causes massive consequences.”

The classic example is an earthquake or tidal wave.  If you build your plant to survive a 500-year tsunami, then GREAT!  Except that the next tsunami might be a 10,000-year tsunami.  Then you have trouble.

This brings us to this article in Automotive News.  I hate long quotes in a blog, but I cannot resist:

To protect itself from production bottlenecks caused by unforeseen disasters, Toyota Motor Corp. has asked 400 North American suppliers to identify any key parts that are produced by just one factory.

The automaker has also asked the 400 to develop backup production plans in case a single-source factory shuts down unexpectedly. 

Bob Young, Toyota's North American purchasing chief, says he wants to identify all "pinch points" that could occur if a key plant is disabled by fire, flood, earthquake or other disasters.

"We're assuming they'll be able to salvage the tooling" from the stricken plant, Young said during an interview at the Toyota Technical Center here, near Ann Arbor. "We're asking suppliers what they would do and how much time would they need" to re-launch production.

Some suppliers might maintain reserve stocks of components. Others might obtain certification to produce parts in a second factory, if necessary.

But there are limits to Toyota's disaster planning. The automaker will not ask suppliers to reserve production capacity for emergency use. "We are not willing to pay them for that capacity," Young said. "It would be very expensive."

I give Toyota’s Bob Young full marks for candor and straight talk.  I like him already, and I have never even met him.  None of this changes the fact that long-supply chains pose inherent risks.

I visited a fellow who bought large quantities of large steel castings from Asia for many years without ever having experienced a scrap issue or a late shipment.  I told him his achievements were indeed impressive, and that he doesn’t need me with such a smooth-operating supply base.  He continued his story, explaining that he wanted to locate a domestic source in case of “civil unrest” in the source country.  He didn’t want to actually BUY from a domestic source … he just wanted the source teed up and ready to take the phone call.  Egad.

 So here are the takeaways for a casting salesperson:

1.     You should have a ready answer when your customer challenges you on what will happen you have a fire or a natural disaster.

2.     Hopefully you have two plants with similar equipment (Like AP!  Yay!). 

3.     If not, you should be ready to explain why you have never had an interruption in “x” years.

4.     This line of questioning means that asking about your foreign competitor’s plans is fair game.

5.     This also means that your domestic location and short supply chain are opportunities to emphasize real and quantifiable value.

Thanks for reading!!!