From Automotive News …
blogger believes strongly in listening to the voice of the customer. Bob Hegbloom of Chrysler says he has listened:
The buzz in
Detroit is that the lightweight aluminum body of the upcoming 2015 F-150 pickup
will give Ford a significant advantage. Bob
Hegbloom, chief of the Ram brand, isn’t buying it. After a lot
of customer research, he said, “I don’t see anyone asking for an aluminum truck
in the same article:
acknowledged, though, that the Ram must shed pounds as the industry strives to
meet rising federal fuel economy standards and customers’ desire for good
mileage. “Do we have to lightweight our
truck?” he said. “Absolutely.”
is interesting. The press for
lightweighting continues, and it will take several forms. Ductile iron and ADI should be included on that
menu of solutions.
the same issue there is an article
where GM CEO Mary Barra discusses having a more collaborative relationship with
suppliers. The article mostly focuses on long term planning,
but there was this tidbit:
Barra hopes that GM’s
recent playbook of bringing larger suppliers into the vehicle-development
process earlier and giving them more long-term certainty will begin to erase
the skepticism. Already, it has given a few suppliers enough peace of mind to
build facilities near GM assembly plants in Spring Hill, Tenn.; Kansas City,
Kan.; and Arlington, Texas.
AP gives training seminars to engineers (like AP University) we often
state that designers and buyers should bring metalcasters into the design process
earlier for technical reasons. There is a LOT of money to be saved by solving
metalcasting problems before they happen.
said, there is a small problem … this is an illustration of the “seen and
unseen”, as described by Bastiat. If you
do it right then the cost of the extra core or the added machining operation or
the unwanted alloy never happens. It’s
another reason why buyers and designers should build meaningful relationships
with metalcasting suppliers. Also, being collaborative instead of being a bully
is just the right thing to do.
in this single post we have now have discussed supply chain, Austrian
economics, the Golden Rule, and metalcasting training. The mind reels (at least mine does).
Last week’s AP
week AP held the sixth session of
the AP University
casting design seminar. We hosted 29
people from a variety of industries like heavy truck, mining equipment, light
vehicle, and others. We spent 2.50 days learning about casting design and casting conversions and metallurgy. A good time was had by all. We want to extend our thanks to our excellent friends who made guest presentations. Vadim Pikhovich from Magmasoft and Scott Case of Farrar Corporation both did a super job in supporting these training efforts.
The seminar includes a tour of Joyworks Studio in Ann Arbor, MI, where we did a demonstration
of ductile iron production. Check out this video of the ductile iron treatment process:
Later on Justin poured a nobake mold of ductile iron:
And here is a photo of AP's John Keough explaining a casting tree to some designers:
The next session of AP University is in May 2015. It is already filling fast.